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It's like opening a window to another dimension, where everyday things can transform to unlock videos, games or even 3D characters to play with right there in front of you. All you have to do is download the app and point the camera at a zapcode or Zappar Powered products and images to make them come to life. The Zapcode Creator lets you build and share your own zaps, visit www.zapcode.it to give it a go (it’s super easy!). You’ll find zapcodes on more and more things out in the wild for you to unlock. Everything from magazines, t-shirts, puzzles, hats, books, greetings cards, phone cases and loads more! To see the latest zaps and experience the Zappar magic download the app and head to www.zappar.com This is a free app.