This site discusses the effects of color on emotions and how we link colors to emotions. For example red is often linked to anger while green creates a calming effect because of it resemblence to nature. This site has several pages discussing different principles, such as how businesses use certain colors to encourage purchases. Also, how certain colors in food make you want to eat more , etc. Within each page are articles that cover the different principles and theorys. Overall this site is well organized and easy to follow while containing a great deal of information.
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10 years ago
As a nurse we're always looking for ways to provide an environment more conducive to healing, so I was particularly interested on the research about the color of pills. The website did a good job of emphasizing the large effect of such a small thing as color.
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