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Social Media Marketing

This technical note introduces basic concepts of the use of Social Media in Marketing. A description of eight different tools and their general usage, their key features, their business application and some mini case studies are provided.

 

Keywords:
Flickr, Google+, Linkedin, Social Media, Blogging, Twitter, Youtube, Slideshare, Marketing, Facebook
Disciplines:
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More about this material

Material Type:
Tutorial
Date Added to MERLOT:
July 16, 2012
Date Modified in MERLOT:
November 2, 2018
Author:
 
Submitter:
Martin Rodriguez
Primary Audience:
College General Ed, College Upper Division, Professional
Technical Format:
Website
Mobile Compatibility:
Not specified at this time
Technical Requirements:
 
Language:
English
Cost Involved:
no
Source Code Available:
unknown
Accessibility Information Available:
Unknown
Creative Commons:
Creative Commons License
This work is licensed under a Attribution-NonCommercial-NoDerivs 3.0 Spain

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