1. Home
  2. Material Detail: Las 4 P's del Marketing político

Material Detail

Las 4 P's del Marketing político

Las 4 P's del Marketing político

Este objeto de aprendizaje presenta las 4 P's del marketing mix político y las compara con las 4 P's tradicionales del marketing comercial. Además, se centra especialmente en la P correspondiente al producto que, en marketing político, está constituida por la Persona, el Partido y el Programa.
Keywords:
Marketing político, Marketing Mix, Marketing
Disciplines:
Go to Material 
Bookmark / Add to Course ePortfolio
Create a Learning Exercise
Add Accessibility Information
Rate
Add a Comment

Quality

  • User Rating
  • Comments
  • Learning Exercises
  • Bookmark Collections
  • Course ePortfolios
  • Accessibility Info

More about this material

Material Type:
Assignment
Date Added to MERLOT:
October 2, 2019
Date Modified in MERLOT:
October 2, 2019
Authors:
Submitter:
RIUNET Universitat Politècnica de València
Primary Audience:
High School, College General Ed, College Lower Division, College Upper Division, Graduate School
Technical Format:
PDF, Website
Mobile Compatibility:
Blackberry, iOS (Apple), Windows Mobile, Android
Language:
Spanish
Cost Involved:
No
Source Code Available:
No
Creative Commons:
No

Browse...

Disciplines with similar materials as Las 4 P's del Marketing político
Other materials like Las 4 P's del Marketing político

Comments

Log in to participate in the discussions or sign up if you are not already a MERLOT member.