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Material Detail

Free Interactive Marketing Game

Free Interactive Marketing Game

This is a free marketing game that requires students working in teams to determine their 4P’s and trade with other teams in order to maximize profits over several decision rounds.

This is a very effective learning exercise for getting students engaged as it is highly competitive as well as a fun, social activity.

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More about this material

Material Type:
Simulation
Date Added to MERLOT:
August 18, 2020
Date Modified in MERLOT:
May 3, 2021
Author:
 
Submitter:
Cathy Swift
Primary Audience:
College Lower Division, College Upper Division
Technical Format:
Website
Mobile Compatibility:
Not specified at this time
Language:
English
Cost Involved:
No
Source Code Available:
Unknown
Accessibility Information Available:
Unknown
Creative Commons:
No

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