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"A CRITICAL ASSESSMENT OF BUSINESS MODEL RESEARCH" icon

A CRITICAL ASSESSMENT OF BUSINESS MODEL RESEARCH

Ever since the Internet boom of the mid-1990s, firms have been experimenting with newways of doing business and achieving their goals, which has led to a branching of thescholarly literature on business models. Three interpretations of the meaning and

function of “business models” have emerged from the management literature: (1) busi-ness models as attributes of real firms, (2) business models as cognitive/linguistic...

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