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Material Detail

Marketing Strategy: What It Is, How It Works, How To Create One

Marketing Strategy: What It Is, How It Works, How To Create One

A marketing strategy is a business’s general scheme for developing a customer base for the product or service that the business provides.

Keywords:
Business, Marketing Strategy, Marketing
Disciplines:
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Material Type:
Reference Material
Date Added to MERLOT:
February 6, 2023
Date Modified in MERLOT:
February 18, 2023
Author:
Submitter:
Mikaela Wiley
Historically Black Colleges and Universities
Primary Audience:
College General Ed, College Lower Division, College Upper Division, Graduate School
Technical Format:
Website
Mobile Compatibility:
Not specified at this time
Language:
English
Cost Involved:
No
Source Code Available:
Unknown
Accessibility Information Available:
Unknown
Creative Commons:
Unknown

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