Material Detail

How to Compute Your Customer Lifetime Value

How to Compute Your Customer Lifetime Value

This webpage explains how to calculate the lifetime value of a customer. What makes it interesting is that a good table is on the page that indicates changes in customer value. Although it is not interactive, it can be used to demonstrate lifetime value.
Rate

Quality

  • Editor Reviews
  • User Rating
  • Comments
  • Learning Exercises
  • Bookmark Collections
  • Course ePortfolios
  • Accessibility Info

More about this material

Browse...

Disciplines with similar materials as How to Compute Your Customer Lifetime Value

Comments

Log in to participate in the discussions or sign up if you are not already a MERLOT member.