Material Detail

A free, turn-based browser simulation where learners run an online store. They choose a business type and niche, then each turn make decisions on marketing, product, conversion and retention. The simulation returns revenue, profit and cash, so learners see how traffic, ad costs, margins and cash flow interact before any real money is at risk. It suits business, marketing, entrepreneurship and economics classes, or self-study. No sign-up or download is required, and progress saves in the browser. It teaches mechanics such as break-even ROAS and unit economics. It is not a forecast of a real store.

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