Material Detail
Internet Advertising E-Commerce Calculator
A JavaScript calculator that calculates revenues for three different modes of electronic commerce advertising. These include advertising revenues from other web sites, based on advertising impressions (CPM) or click-throughs to advertisers' sites, and commissions on sales resulting from referrals to other sites.
The web site explains the following parameters that are relevant to the various modes: visitors per month, CPM rate, minimum visitors per month to qualify for CPM, click through rate, payment per click, minimum payment size, buyers as percent of click-throughs, average sale value, and commission rate. The calculator requires the user to input the items from the above that are relevant to the particular mode.
The web site explains the following parameters that are relevant to the various modes: visitors per month, CPM rate, minimum visitors per month to qualify for CPM, click through rate, payment per click, minimum payment size, buyers as percent of click-throughs, average sale value, and commission rate. The calculator requires the user to input the items from the above that are relevant to the particular mode.
Quality
-
Peer Review
- User Rating
- Comments
- Learning Exercises (1) Learning Exercises
- Bookmark Collections (4) Bookmark Collections
- Course ePortfolios
- Accessibility Info
More about this material
- Mobile Compatibility:
- Not specified at this time
- Technical Requirements:
- web browser
- Language:
- English
- Cost Involved:
- Yes
- Source Code Available:
- Yes
- Accessibility Information Available:
- No
- Creative Commons:
-
This work is licensed under a Attribution-NonCommercial-NoDerivs 3.0 United States
