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Using the Web to do Social Science

Using the Web to do Social Science

This video was recorded at ACM Multimedia 2010 International Conference. Social science is often concerned with the emergence of collective behavior out of the interactions of large numbers of individuals; but in this regard it has long suffered from a severe measurement problem - namely that interactions between people are hard to measure, especially at scale, over time, and at the same time as observing behavior. In this talk, Duncan will argue that the technological revolution of the Internet is beginning to lift this constraint. To illustrate, he will describe four examples of research that would have been extremely difficult, or even impossible, to perform just a decade ago: Using email exchange to track social networks evolving in time Using a web-based experiment to study the... Show More
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