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In "The Experts Teach: Customer Care", we bring together 25 articles from the top experts on how to earn a reputation for great customer service. These experts will show you why many organisations lose sight of their customers and decline, while others get the customer relationship right and see their fortunes soar.

The expert authors include Martin Haworth who is a successful business coach; George Torok, who is a well-known writer on creative problem-solving and personal marketing; and Greg Smith, president of Chart Your Course International.

If you are a manager, these articles will inspire you to become a great service provider. If you are a trainer, they are perfect for sharing with anyone whose role brings them into contact with customers. If you are a learner, they are quite simply professional game-changers.

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