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Global Business Strategy: A Systems Approach

Global Business Strategy: A Systems Approach

Great care has been taken to make the book as effective a teaching aid as possible. The mixture of visual stimuli with text is one of the distinguishing characteristics of the book. At the beginning of each chapter is a flow diagram of the main concepts and subconcepts covered in the chapter. This diagram is accompanied by a list of learning objectives and a short overview, which serves as a prelude to the main part of each chapter. The body of...

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