Material Detail

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Marketing can seem alien and a time suck but it's human nature to promote and let people know, besides screaming on a sidewalk, how great your product and or service is and how it can help others. Come learn about marketing with an Alien!

The book includes the following information:

1. What is Marketing: How it Came About and Why
2. Basics of Branding and the Psychology of Marketing
3. Traditional Marketing
4. Digital Marketing
5. Social Media and Marketing
6. Audience

• Conclusion
• Marketing Acronyms

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