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No matter how brilliant your business, unless you can tell the world why it’s wonderful you’ll fail to flourish.The ABC of Accelerating your Business through Communication takes you through all you need to know to master your messaging, in precisely the order you require. It includes:The cornerstone of a memorable core message, perfecting your pitch for customers, an impressive and effective website, a striking social media profile, how to write blogs that distinguish you as a leader in your field, and strategies for attracting coverage in the press, online, and on the television and radio.

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