Material Detail

Sephora.com is an ecommerce website featuring luxury beauty products. This team-teaching online synchronous lesson (approximately 10 minutes in length), explores Sephora.com as an information organizing system. The lesson includes an introduction to the brand and website as well as a description and demonstration of its search, categories, and filters features. Sephora’s personalized product quizzes and beauty preference searches are also discussed and presented as information retrieval options for users unsure about specific search parameters. Students are prompted to provide feedback through interactive polling, reactions, and discussions during and after the lesson and to evaluate the benefits and drawbacks of various product retrieval strategies. Hierarchical taxonomies, subject headings, controlled vocabulary, precision, recall, and relevance are among the information sciences topics discussed. Provided materials include a lesson plan as well as presentation slides.

Learning Objectives

By the end of this lesson, students will be able to:

1.)    Utilize the website’s search, categories, and filters to find and choose a specific Sephora product.

2.)    Retrieve recommended Sephora product information using the website’s product quizzes and beauty preferences.

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