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Recherche marketing en ligne

Recherche marketing en ligne

Recherche marketing en ligne is a French site set up by Jean-Philippe Galan, a PhD student at l’Institut d’Administration des Entreprises, Toulouse. Basically the site is a collection of resources for anyone studying marketing. There are sections of bibliographic references, news, links to Web sites, a help-forum and a directory of marketing researchers. Materials listed are either in French or English. The site itself, however, is only in French. A good site to bookmark for anyone researching European marketing.


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