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Recherche marketing en ligne

Recherche marketing en ligne

Recherche marketing en ligne is a French site set up by Jean-Philippe Galan, a PhD student at l’Institut d’Administration des Entreprises, Toulouse. Basically the site is a collection of resources for anyone studying marketing. There are sections of bibliographic references, news, links to Web sites, a help-forum and a directory of marketing researchers. Materials listed are either in French or English. The site itself, however, is only in French. A good site to bookmark for anyone researching European marketing.
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More about this material

Material Type:
Reference Material
Date Added to MERLOT:
July 13, 2004
Date Modified in MERLOT:
July 21, 2017
Author:
Unknown (Know the author?)
Submitter:
Cathy Swift
Primary Audience:
College General Ed
Mobile Compatibility:
Not specified at this time
Language:
French
Cost Involved:
No
Source Code Available:
No
Accessibility Information Available:
No
Creative Commons:
No

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