Material Detail

IDAEO: Market Strategy for the AI Era is a free, openly licensed (CC BY 4.0) textbook on how businesses are found, described and chosen when customers ask AI assistants, search engines and maps. It organizes six optimization areas (SEO, AIO, AEO, GEO, LLMO and MEO) into ten steps from a customer's AI question to a visit, with a diagnostic question at each step and a closing list of ten actions a business can take this week. Methods were tested on the website of a small inn in Chiba, Japan; all figures are reported with their scope and limits, there is no control group, and no causal claims are made. Nine chapters, 36 figures, and an evidence table for 57 claims. Revised monthly (11th edition, 25 October 2026). Available as web, PDF, mobile PDF and EPUB in English, Japanese, Traditional Chinese and Simplified Chinese. DOI 10.5281/zenodo.23691711.

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