Material Detail
Will the Retailer Support the Sales Promotion?
A significant proportion of planned sales promotions do not get effectively, implemented due to the lack of full support by the retailer (except for major brands who tend to have strong retailer relationships). Your task in this activity is to determine whether or not the retailer is likely to run/support the sales promotion. ACTIVITY/TASK … Continue reading "Will the Retailer Support the Sales Promotion?"...
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