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Consumer Behavior and Marketing

        
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Consumer Behavior and Marketing

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This site was designed to support a Consumer Behavior course. The material is in essay format, but can be used as a refresher for someone who is teaching the course. There are also links provided to the Consumer Psychologist Newsletter
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Material Type: Presentation
Date Added to MERLOT: July 12, 2004
Date Modified in MERLOT: January 10, 2018
Author:
Submitter: Cathy Swift

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Primary Audience: College General Ed
Mobile Platforms: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessibility Information Available: no
Creative Commons: unsure
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