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All the key terms and concepts for a solid foundation. Real life case studies showcasing eMarketing in action. Low cost... see more
El objeto de aprendizaje muestra las generalidades a tener en cuenta en la disciplina del Marketing dentro de las... see more
Companies have powerful technologies for understanding and interacting with customers, yet most still depend on mass... see more
'The Boundless Marketing textbook is a college-level, introductory textbook that covers the exciting subject of... see more
This is a free, online wikibook that covers topics for a basic course in Marketing. As with any wiki, the content is... see more
Digital Marketing Tools is an interactive technical note which introduces the students to the most important techniques... see more
If you want to ask me further questions, or if these video's are just valuable enough for you to thank me in a different... see more
To acquire hands-on experience working in groups to develop and track a short e-mail marketing newsletter using... see more
En este vídeo vas a aprender una fórmula de marketing que hará que sepas más que la mayoría de profesores de tu... see more
Dynamic... Exciting... Challenging... and Surprising! The 21st century is an extraordinary time for instructors,... see more
As with any other type of business, fashion companies need public relations professionals. Those who work in fashion... see more
Demonstrates how companies use marketing. Provides specific examples in text discussions, chapter openers, the Integrated... see more
Este objeto de aprendizaje se centra en el concepto de marketing político. Presenta una descripción del mismo, sus... see more
Teaching Notes for this Marketing Activity This is an introductory exercise suitable for use in the first few weeks of a... see more
Companies are opting for multiple digital marketing approaches. Why does ABM outperform other marketing techniques?... see more
Web3 Marketing Solutions showcasing arrangements address a change in perspective that gives a potential open door to the... see more
This is a very clear guide on how to build a marketing plan with straightforward questions that any business owner has to... see more
This site is dedicated to direct marketing, teaching direct marketing, and providing resources for professors and... see more
A marketing strategy is a business’s general scheme for developing a customer base for the product or service that the... see more
In today’s highly competitive business landscape, marketing strategies have become essential for attracting and retaining... see more
The globalEDGE Developing a Marketing Strategy Module was created in cooperation with the U.S. Commercial Service, and... see more
A reference for case studies and ideas about brands using social media.
Este objeto de aprendizaje presenta las 4 P's del marketing mix político y las compara con las 4 P's tradicionales del... see more
Beginner level course which provides an overview of digital marketing fundamentals. Designed to equip learners with... see more